[LargeFormat] FW: Found: Nikkor LF website

[Jim Hemenway]

Dear Cousin Dick:

I have to assume that you're just kidding.

Australia is still a capitalist country isn't it? Just stay open an 
extra day per week.

Easy, peasy, lemon squeazy!

Good Luck,

Cousin Jim


rstein wrote:
> Dear Nephew JIm,
> 
>      Uncle Dick rarely goes in for confessions ( except when they agree to
> beat it out of me and I get to wear the "special" underwear....) but I must
> tell you that I am not a rich dentist. This is not the result of a planned
> campaign - it just seems to have developed over time.
> 
>     Practice here in Perth was governed for the last century by what might
> be termed a British professional mentality - if that could be said to exist.
> We were trained on a curriculum that was governed by the current practise in
> the UK at the time and when we went out into the field we were Mr. rather
> than Dr. - the small exclusivity of a surgeon rather than a physician. We
> were and are governed by an act of parliament and were prohibited many
> things - alcohol and drug addiction, adultery, and advertising being the
> chief proscriptions. Of course they frowned upon coin clipping and murder
> but not with the same interest that was taken when a surgery sign was a
> quarter of an inch oversize. I have personally observed a dentist on a
> ladder measuring the sign of a business rival to see if he could put in a
> complaint to the board.....
> 
>     As a result of this my practice has always been conservative in
> appearance and conservative in nature. The premises are rented but are
> modest. The menu of services I perform is limited to what I can do without
> causing disaster - fillings, extractions, false teeth, scaling and cleaning.
> I eschew implants, orthodontics, complex periodontics, and an increasing
> raft of new ideas that are being foisted upon the profession and the public
> by the dental trade and the advertising agencies.
> 
>      This latter factor has become more evident - the advertising firms seem
> to have held someone to ransome and the restrictions on paid touting seem to
> have been lifted. I counted 46 pages of practice advertisements and puffs in
> our latest edition of the Yellow Pages and daily there are more appearing in
> newspapers. I await the first television advertisement with cynicism.
> 
>      Cynicism? Well, the patients ain't getting a whit better treatment from
> any of us and all the adverts do is try to rip trade away from one practice
> to another. The price for this is extracted from the patient and adds
> further to the burden on their pocket - in some cases acting as the deciding
> factor that prevents them from seeking adequate treatment until it is too
> late.
> 
>     I refuse to compromise my principles and put out a load of hooey. As a
> result my income stays significantly lower than that of other practitioners.
> I make up the difference by looting poor boxes in churches and taking
> portraits and wedding pictures. Should my landlord force my rent up past
> economic sense or the clientele fall off to the point of complete
> stagnation, I am going to look for employment in the photographic trade -
> there is far too little real photo knowledge being sold out there and it may
> be time for Uncle Dick to put on his cape and tights and come to the rescue.
> 
>      Uncle Dick
> 
> 
> 
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-- 

Jim - http://www.hemenway.com